A CRM for creator and influencer management agencies
NeoKivo is a CRM for creator and influencer management agencies: each creator you represent is a Client with a default commission rate, each brand campaign is a deal linked to that creator, and you track deliverables on the deal as a custom field — no separate campaign or deliverables feature, just the same client-and-deal model every NeoKivo agency runs on. The agency's cut is worked out automatically and split across the managers on the deal, invoices are tracked through paid and overdue, and roles decide who sees the commission figures.
The problems we fix
- Which creator a campaign belongs to, and what it's worth, live in a separate tracker from the rest of the pipeline.
- Deliverables for a campaign (a post, a story, a video) aren't tracked against the deal itself.
- Commission splits for the managers working a campaign have to be worked out by hand.
- Every manager can see every creator's commission rate and every campaign's numbers.
Each creator is a client, each campaign a deal
A creator you manage is a Client record with a default commission rate, contacts, billing terms, and up to 50 custom fields of your own. A brand campaign is a deal linked to that client; the commission rate copies onto the deal at link time. The creator's client page rolls up every campaign booked for them with total value, so you can see a creator's whole book in one place.
Deliverables as a custom field on the deal
Add a multiselect custom field to your deals — a post, a story, a video, usage rights — and track what a campaign owes against it, right on the deal record alongside the client, the value, and the stage. It isn't a purpose-built deliverables tracker, but the same custom-fields system (up to 50 per entity, its own options) covers it without extra tooling.
The agency's cut, split across managers
NeoKivo works out the commission pool from the creator's rate and the campaign value, subtracts any outside claim (an agent-of-record fee, a sub-manager's cut) off the top, and splits the rest automatically and equally across the managers on the deal, or by a manual percentage you set, with a warning if the splits pass 100%.
Invoices, and who sees the numbers
Record the campaign invoice against the deal or the brand and track it through sent, due, paid or void, with an accounts-receivable aging view for what's outstanding. Commission and deal-value figures stay restricted to roles with finance and commission permissions — a role without them sees none of it, on any campaign.
FAQ
Can I track campaign deliverables in NeoKivo?+
Yes, as a custom field on the deal — a multiselect for the deliverables a campaign owes (a post, a story, a video) — rather than a dedicated deliverables tracker. It's the same custom-fields system every deal type uses, up to 50 fields per entity.
Does each creator have their own default commission rate?+
Yes. Every Client record — a creator you represent — carries a default commission rate that's copied onto each new campaign deal you link to them, so you're not resetting it every time.
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